Cookie Policy

Cookie Policy

About Cookies

Cookies are small data files sent by a website’s server to a web browser, processor memory or hard drive and stored there. They can be used for a range of different purposes, such as customising a website for a particular user, helping a user navigate a website, improving that user’s website experience, and storing that user’s preferences and login information.

Essential vs. Non-Essential Cookies
Cookies are categorized into two main types:

  • Essential Cookies: These cookies are crucial for the basic operation of a website. They are used to facilitate communication over a network or to provide a service that you have specifically requested, such as accessing our website or its features.
  • Non-Essential Cookies: These cookies are not necessary for the core functions of a website. They include cookies used for analyzing user behavior (analytical cookies) or for displaying targeted advertisements (advertising cookies).

Session Cookies vs. Persistent Cookies
Cookies can also be classified based on their duration:

  • Session Cookies: These cookies are temporary and remain active only as long as your browser is open. They are automatically deleted when you close your browser.
  • Persistent Cookies: Unlike session cookies, persistent cookies stay on your device until they reach their expiration date or you manually delete them. They are used to remember your preferences and settings for future visits.

First-Party vs. Third-Party Cookies
Cookies are categorized based on their origin:

  • First-Party Cookies: These cookies are set directly by our website domain. They are used to enhance your experience on our site by remembering your preferences and login information.
  • Third-Party Cookies: These cookies are placed on your device by domains other than our website. They are often used by external services or advertising networks to track your browsing behavior across different sites.

For more information on cookies, including how they work and their privacy implications, visit www.allaboutcookies.org.

 

List of Cookies We Use

Essential Cookies

Essential cookies are critical for the proper functioning of our website and for providing the services you request. We use the following essential cookies:

  • Session Cookies for Form Input: These cookies, such as external_no_cache and frontend, remember your input across multiple pages of a form.
  • Shopping Cart Cookies: Persistent_shopping_cart helps you keep track of items in your cart during your session.
  • Authentication Cookies: frontend_cid identifies and authenticates you to avoid re-entering login details.
  • Cookie Consent Cookies: cookieAlertClosedFlag and cookieAlertState track your consent for cookies, expiring after 1 year.
  • Content Display Cookies: Channel ID assists in displaying relevant content across pages.
  • Session Management Cookies: JSESSIONID and ASP.NET_SessionID identify user sessions and maintain state across page requests.

Legal Basis for Processing
We process data from essential cookies based on our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation) to ensure website functionality and provide requested services.

Opting Out of Essential Cookies
You can block essential cookies through your browser settings, but this may affect site functionality. To delete existing cookies, clear your browsing data and select the option to delete cookies. For guidance on managing cookies, see the section below titled “How to Accept or Reject Cookies.”

Non-Essential Cookies

We also use non-essential cookies to enhance your browsing experience:

  • Analytical (Performance) Cookies
    These cookies help us understand how you interact with our website. We use Google Analytics cookies like __utma, __utmb, __utmc, __utmt_UA-57167184-1, __utmz, IDE, and NID to analyze website usage and user behavior. Additionally, we use cookies such as __atuvc and __atuvs for further analysis.

    • Third-Party Analytical Cookies: Includes cookies like loc, SEUNCY, mus, uid, uvc, and others for tracking user interactions and enhancing our marketing strategies.
  • Targeting (Advertising) Cookies
    These cookies, such as TapAd_DID, TapAd_TS, and bkdc, are used to deliver targeted advertisements based on your browsing history.

More Information
Google Analytics cookies are set by our domain but managed by Google. For details on how Google uses this information, visit Google Analytics Privacy Policy. To opt out of Google Analytics tracking, use this tool.

How to Manage Non-Essential Cookies
For more information on accepting or rejecting cookies, refer to the section “How to Accept or Reject Cookies” below.

Legal Basis for Processing
We process data from analytical cookies based on our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation) to analyze website usage and improve our services.

 

More Information About Cookies and Web Beacons

Google Analytics Cookies

Google Analytics uses first-party cookies set by our domain to collect data about your interaction with our website. These cookies help us understand user behavior and improve our site. For details on how Google handles this information, refer to the Google Analytics Privacy Policy and Google’s cookie usage.

Opting In or Out of Analytical Cookies

To manage your preferences, see the section below titled “How to Accept or Reject Cookies.” You can opt out of Google Analytics tracking across all websites by using the Google Analytics Opt-Out Browser Add-On. For details on how we process information from analytical cookies, see our Privacy Policy.

Web Beacons

We use web beacons in our marketing emails. These small GIF images help us track email open rates, ad views, and user locations. Web beacons are activated when you open an email containing them but do not access other information on your device. You can restrict web beacons by adjusting your email settings to block images or by using browser settings to block trackers.

Managing Web Beacons

To opt in to receiving marketing emails with web beacons, subscribe to our newsletter. To opt out, unsubscribe via the link in our emails or contact us at info@technologybase.co.uk.

How to Accept or Reject Cookies

You can manage cookies through your browser settings:

Clearing Existing Cookies

To delete existing cookies, clear your browsing history and ensure the option to delete cookies is selected.

Google Ad Settings

To manage ad personalization by Google, visit Google Ad Settings. Disable personalization by unticking the relevant options and turning off ‘Ads Personalisation.’

European Interactive Digital Advertising Alliance

Opt out of targeted ads by visiting Your Online Choices, selecting your country, and managing ad preferences.

Copyright and Legal Information

This Cookies Policy is based on a template provided by GDPR Privacy Policy. For more details, visit GDPR Privacy Policy. All content is protected by copyright and intellectual property laws. For more about our use of cookies and privacy practices, see our Privacy Policy.

 

Contact Us

If you have any questions or concerns about our use of cookies, please contact us at info@technologybase.co.uk

Thank you for choosing Technology Base. We value your privacy and are committed to providing a safe and enjoyable browsing experience on our website.